For leaders, the right AI tools, sourced, vetted and monitored. SMRTN (“smarten”) searches the whole market for the AI worth considering, explains every match, and stays with you until it works. Free, always.
Every vendor says AI. You still have to pick one.
Few leaders have time to tell signal from noise, and a wrong pick is expensive. Many teams already regret at least one AI vendor decision and are cutting tools, not adding them. SMRTN is how you make fewer, better AI bets.
Leaders are buried. Good startups can't be seen.
A B2B purchase now takes about ten months, and 94% of buyers have ranked their vendors before they talk to one. Leaders get pitched by everyone and can vet almost no one, and three in four CIOs say they regret at least one AI vendor pick.
Meanwhile, strong post-revenue AI startups can't get in front of the leaders who would buy, and when they do, deals stall between interest and integration. SMRTN sits between the two and works for the leader.
Sources: 6sense, 2025 Buyer Experience Report (4,000+ B2B buyers); CIO Dive.
Five steps, one leader.
Leaders join free. A short conversation captures what you need, what you already run and what you'd never buy. From there SMRTN does the sourcing, and you decide who gets your time.
Tell us
IntakeYour needs, your stack and your deal-breakers, in a short conversation, not a form. Private by default.
We find
Matches · Pitchbox · RadarThe best fits across the whole market, with why each one fits, and a straight answer when nothing does. Forward cold pitches and we score them for you.
Know before you buy
Fit Check · Field NotesWe check a tool against the stack you already run, and you read notes from verified leaders who have deployed it.
Meet live
SMRTN GTHRNGSEvening dinners with 8 to 15 leaders in your function and the 5 or 6 companies matched to your priorities.
Make it work
Stack Watch · SMRTN DPLYWe watch the AI you run and brief you before renewals. AWSM LABS deploys what you choose, and KNTRL tracks whether it pays.
Everything a leader gets.
Leaders never pay. Startups pay for depth and reach, never for a match, and every leader is told that up front. Teams and firms that want sourcing work done for them pay for that work.
- Support copilot · Series ANew92%
Integrates with Zendesk, which you run
- Ticket QA & coaching · Seed86%
Pilot in 30 days on your own tickets
- Voice deflection · Series BNot on SMRTN81%
Live at two support teams your size · We reached out for you
- Help-center automation · Series A78%
Keeps articles current from resolved tickets
Illustrative. Startups shown by category, never by name.
Find what fits
Intake, Matches, Pitchbox and Radar. The whole market, member or not, with the reason behind every match. Not on SMRTN? We reach out for you.
Know before you buy
Fit Check against the stack you already run, Field Notes from verified leaders, and a watchlist of structured updates instead of sales calls.
Keep your stack working
Stack Watch follows the AI tools you run, flags changes and briefs you before renewals. Pulse is a weekly AI brief for your function.
SMRTN GTHRNGS
Quarterly dinners in each city with the companies matched to your priorities and peers in your function. First: SMRTN NYC, December 10.
Get AI smart. Stay that way.
Microlearning for you and your team: short, lean and adaptive, not long corporate training. Free for leaders.
Sourcing work and deployment
Hunt and Compare for teams and firms that want the search done for them, Prime team sessions, SMRTN DPLY to put the choice to work, and KNTRL to keep it paying off.
Fewer, better rooms.
First: SMRTN NYC, December 10. Then the Bay Area and Boston.
A dinner, not an expo hall.
Each evening, 6 to 9 pm, forms around what leaders are trying to solve, not around who paid for a slot. You get a pre-read on who's coming and why each company fits, and you tell us who you want to meet.
A short talk on what's moving in AI, live demos, then dinner with peers in your function. Afterwards, add a company to your watchlist, ask for a Fit Check, or move on. Nobody chases you. Can't be there? Virtual industry briefings reach leaders beyond our cities.
You choose who you meetBuilt for the leader.
SMRTN is where the AWSM AI Suite starts.
Most of the AI a company runs, it should buy. SMRTN finds and evaluates it. Where the advantage is worth owning, CRFT designs and builds it. Either way, KNTRL governs what it costs and whether it's working. Find, build, govern.
Three ways in.
Functional leaders, CTOs, innovation and procurement teams who want the right AI tools, sourced, vetted and monitored.
Join free as a leaderB2B AI startups and growth-stage AI companies, vetted before they join. An always-on extension of your enterprise GTM, for about a third of the cost of one SDR.
Apply as a startupVCs recommend portfolio startups to feature at GTHRNGS and in Spotlight. PE and consulting firms source AI for their companies and clients.
Partner with SMRTNSign-up happens on smrtn.ai, SMRTN's own site.
Questions,answered.
Yes. Leaders never pay. Startups fund the platform by paying for depth and reach, never for a match, and that model is disclosed to every leader. Teams and firms that want sourcing work done for them, such as Hunts, Compares or Prime team sessions, pay for that work.
Ready to make fewer,better AI bets?
Join SMRTN free as a leader, or apply as a startup, on smrtn.ai. If you'd rather talk first, about partnering, sourcing work or deployment, leave a note here.